WELCOME TO SCANLAB 2012
Danish Diagnostic and Laboratory Association (DADIF) and Bella Center invite laboratory industry users and suppliers to a three-day professional trade fair featuring extensive industry expertise and the opportunity to develop your active network.
SEE, DO, LEARN, MEET & BUY
In the marketing of “Scanlab 2012 – Explore the Chemistry between Professionals”, we highlight the meeting of professionals as a unique opportunity for visitors to discover, explore and test equipment first-hand and have an informal talk with the suppliers.
The Scanlab fair provides B2B partnership opportunities in a forum where meeting with former colleagues and one’s network is a major reason for visitors’ attendance.
Scanlab is an important opportunity for exhibitors to maintain and develop good customer relationships face to face, giving buyers and users a picture of the people behind the products and confidence in their high level of professionalism and service.
Scanlab 2012 is a venue for actively engaging new contacts, result-oriented product sales and effective profiling of your company through the personal and professional meeting.
VALUABLE TIME FOR INSPIRATION
The visitor report for Scanlab 2010 in Copenhagen shows that the trade fair’s visitors value the opportunity to meet in a relaxed environment with a good atmosphere, where they can seek inspiration and learn about new products and suppliers in the market.
Thus, the fair visitors are generally open to sales and marketing messages because they have allocated valuable time to exploring the market.
The report also shows that 64% of the visitors have major or some influence on the company’s purchases within the trade fair’s field and that 1/3 of the visitors intend to purchase products or solutions that they saw at the fair within 12 months.
The primary objective of approximately half of the visitors is to find new suppliers and 66% said they would certainly attend the fair again in 2012.
These figures reflect the high level of interest in the fair and highlights the benefits for exhibitors at Scanlab 2012.
RETURN ON INVESTMENT
Scanlab 2012 enables you, in just a few days, to establish contact with and attract buyers, researchers and technicians, ensuring that they leave the trade fair with a positive impression of your company.
You can increase awareness of your products and services through chemistry experiments, surprising culinary experiences, extraordinary decoration marketing of your stand, etc.
The encounter with users should inspire them to do business with your company in both the short- and long-term, and a presence at the trade fair is ultimately your opportunity to create visibility in the market and achieve successful sales and return on investment.